Tag Archives: digital marketing

4_Social_Trends_You_Can_Use_Today

4 Trends in Social You Can Begin Using Today

It’s a new year and I’ve got some new ideas for how you can further your reach, expand your network, deepen your relationships to grow your business. The trends I’m sharing with you in this post are centered mainly around social media. And keep in mind that using these tools we want to serve our

Read More

Simplifying your message for maximum impact

Have you ever had this happen? You’ve finally carved out some time to sit down and write an important piece of content – like that long-awaited blog post, website copy, brochure, or copy for an ad – and all you can do is watch the cursor blink on a blank screen. But, you power through

Read More

Viral is not the goal. Instead, serve the smallest possible audience insanely well.

For most of us, when we sit down to write a blog post or post on social media, the tendency is to think about how or what can we say that’s so clever and attractive that multitudes of people will want to read, share, laugh, interact and otherwise send our posts into the stratosphere of

Read More

Half Year Encouragement

Half-year encouragement for you! 6 actions that will change your trajectory

Once I’m ankle-deep into the month of July, I usually find myself examining my progress on my goals for the year. And – tell me if you can relate – I’m harder on myself then I probably should be and end up being particularly critical of my progress. This was me over the weekend when

Read More

How often is too often? Email timing questions answered!

A common question I get from clients is about how much is too much when it comes to email marketing, or sending out mass emails to your list of clients, prospects and partners. It’s a delicate balance to strike because too little communication and your contacts may forget about you; but too much email and

Read More